Kiosks and self-service in a physical environment application context

Kiosks and self-service

Self-service to reduce queues and guide visitors consistently.

Direct answer

What this solution is

Kiosks and self-service is a Blucom solution to address recurring operational problems in physical environments with a modular combination of products and data.

Blucom structures this solution from the operational problem first, then combines the products that make sense for the environment.

Operational challenges

Problems this solution addresses

Lack of information standardization

Dependence on in-person assistance

Indicators and outcomes

Possible signals generated by the project

More autonomy

More consistent service across digital channels

How Blucom responds

How the solution is structured in practice

Challenge before product

Blucom starts from the environment challenge and then defines which products, channels and data flows should compose the delivery.

Modular delivery

The solution can start small, validate fit and evolve with new modules as the operation gains maturity.

Operational data

When relevant, the project turns usage, service or flow signals into indicators for decision-making.

Products involved

Products that usually compose this solution

Blumaps

Indoor digital map to guide visitors in large spaces

Routes, points of interest, QR Codes, kiosks, multilingual support, contextual information, and usage data for airports, shopping malls, events, and complex environments.

Bluhub

Information and self-service hub for services, content, and calls

Centralize maps, directories, services, assistance, useful information, and digital experiences on kiosks or mobile devices.

Where it fits best

Industries and environments with stronger fit

Airports

Airports

Guidance, self-service and operational intelligence for high-traffic environments.

  • Visitors with recurring questions
  • Lack of visibility into flow and queues
Shopping Centers

Shopping Centers

Navigation, store and service discovery, and data-driven operations.

  • Difficulty finding stores and services
  • Queue and flow management during peak periods
Trade Shows and Events

Trade Shows and Events

Maps and self-service to guide audiences in events and trade shows.

  • High volume of visitors and questions
  • Schedule and venue changes during the event

Proof or context

Application context

Application context

Self-service to reduce queues and guide visitors consistently.

Case studies

Case studies

Bluhub interface applied at Floripa Airport for passenger information

Bluhub Floripa Airport

Passenger information, self-service and guidance hub for airports

At Floripa Airport, Blucom evolved the initial digital map into a complete passenger information hub available on kiosks and mobile devices, bringing together flights, indoor maps, routes, directories, services, boarding guidance, useful content and WhatsApp messaging.

BluhubAirportsKiosks and mobileFlight informationBlumapsMessaging

FAQ

Common questions about this solution

Want to validate fit for your scenario?

Share your environment, operating goal and current constraints so Blucom can suggest a realistic starting path.